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Mair Simon Martin

BIO Organic Producer

Autumn’s fruits simply taste best.

My story

Simon Mair from Ciardes is the young farmer on his traditional South
Tyrol heritage estate protected as a historic monument that has been in Family ownership for 250 years.  Most of his organic orchards are situated around his house, two smaller ones are situated on Tablà hill. “My main profession is organic apple producer”, says Simon who attended the South Tyrolean Fürstenburg agricultural college. Besides, he works as an expert for other businesses for the “Südtiroler Maschinenring” organisation. Simon manages his farm alone, only needing the help of extra pairs of hands during picking and harvest.

Simon converted to organic production in November 2011
after many courses and seminars. Today, he profits from a wide range of
varieties. He grows Golden Delicious, Red Delicious, Pinova, Fuji and his main
variety, Gala. He loves autumn. „Then you see what you have done during the
year“, says Simon. In addition to organic apples the young farmer
also produces cherries, apricots and vegetables. His farm has become a practice
and model farm for the Fürstenburg agricultural college. „I show the students how to grow apples in a natural
and environmentally-friendly way and how important the correct pruning of trees
is. I also explain them the luxury of being an organic producer who lives in
the middle of his own orchards!“

 

Where I live

My harvest
 
Gala
The elegant precocity
The tasty gala appears every summer in its reddish yellow shell and the new apple season begins.
Availability
September - March
Appearance: 
smooth shell, spherical shape, slightly conical, pale yellow base colour with bright red and striped cover
Features: 
crispy and juicy with firm pulp
Taste: 
refreshing, sweet with little acidity
Red Delicious
Red seduction
The image of the Red Delicious is difficult to resist. Seeing red can be really nice. And the red flavour is even more beautiful!
Availability
October - May
 
Appearance: 
dark red colour, conical shape, oblong
Features: 
juicy with very white pulp
Taste: 
sweet, very aromatic with relatively slight acidity
Golden Delicious
The classic delicious
Golden Delicious is our main variety and, therefore, the queen of Val Venosta apples. That the most popular apple has a real quality, can be seen in its lovely red cheek. By the way, this is typical of fruits on a hillside.
Availability
October - September
 
Appearance: 
greenish yellow to golden yellow
Features: 
juicy with very fine and soft pulp
Taste: 
sweet with delicate acidity
Pinova
The Val Venosta resistant
The Pinova with its red vermilion-red skin is a typical apple of Val Venosta. Not only is it colourful, it also has a very balanced flavour. Thanks to its long durability, it offers you unlimited fruit enjoyment until the summer season.
Availability
January - June
 
Appearance: 
Bicolour, yellow to greenish, at least 30% of the fruit is covered with a bright vermilion colour
Features: 
refreshing with very crisp, juicy and firm pulp
Taste: 
Balanced proportion of sugar and acid
Fuji
Explosion of intense flavour
The Fuji apple is named after a volcano, but inside the Japanese is very sweet.
Availability
November - May
 
Appearance: 
pale pink to dark red, lightly striped colour on a greenish-yellow background, rounded shape
Features: 
compact and very juicy with high sugar content
Taste: 
very sweet and aromatic
 
 

Share

True friends share everything.
Gamper Walter
„I love apples and their intense taste of nature.“
My story
Bachmann Rudolf
„Everything is more relaxed in organic production“
My story
Tumler Angelika
„I love my job thanks to nature.”
My story