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Pichler Florin

BIO Organic Producer

„Happiness is a small corner of the organic paradise.“

My story

Tarres lies on an alluvial fan above the village of Laces and is home to Florin Pichler, who farms organically. Here, the forest reaches all the way down to the village, and Florian can see a lot of his orchards from his balcony. His land is spread out in various plots in the upper and mid Val Venosta and they are separated by a full 700 metres in terms of altitude.

Florin started his professional career as a metalworker but soon realised that his dream job was something else. He went to the well-known Laimburg technical college for fruit production, viticulture and horticulture in South Tyrol and gained a thorough education there. Following this, he rented some land and bought some plots as well.

Respectful use of the resources available from his alpine surroundings was key to him from the very beginning. As a result, it is no surprise that he soon opted for organics and had the farm certified. Florian is now the owner of a small paradise. He grows apples but also vegetables, berries and herbs. Diversity is especially important to him. It means that he can feed his family himself, refining the process and experimenting. Because that is what makes his organic farm move forwards and what makes him progress as a person.
 

Where I live

My harvest
 
Bonita
The bittersweet lady
This bright and smooth crossover makes the pests stay away, therefore, it is especially popular in organic farming.
Availability
January - March
Appearance: 
opaque radiant red colour on creamy background, homogeneous shape, very smooth shell
Features: 
juicy and crunchy
Taste: 
bittersweet
Nicoter / Kanzi®
Balanced freshness
With its proper balance of sweetness and acidity, Nicoter / Kanzi® offers a harmonious taste experience, almost like yoga for the palate.
Availability
October - June
 
Appearance: 
red base colour with yellow secondary colour, rounded shape
Features: 
compact, firm pulp, very crispy and juicy
Taste: 
balanced ratio of sugar and acid
Cauliflower
The gentle lady
The white cabbage with discrete aroma represents 95% of the vegetables production in the Venosta Valley. By the way, it owes its floral name to a botanical peculiarity: cabbage is the state of the plant that has not yet blossomed.
Availability
beginning of June - end of October
Appearance: 
Fleshy, flower sprouts together in a radiant white head and green leaves
Features: 
rich in vitamin C and minerals, crispy
Taste: 
soft with a subtle aroma
Red cabbage
The fascinating magic of colour
This cabbage has two faces: raw is usually blue-violet, but if you boil it, it will turn red.
Availability
beginning of July - end of September
Appearance: 
cabbage with blue-violet leaves
Features: 
solid consistency and cellular structure
Taste: 
Sweet, light
Cabbage (white cabbage)
The acid sailor
Cabbage is a true globetrotter, since it is full of vitamins and can be preserved as sauerkraut for a long time, the sailors took them on their trips in the eighteenth century.
Availability
beginning of July - end of September
Appearance: 
greenish-white cabbage, uniform in colour, slightly shiny
Features: 
solid outer leaves
Taste: 
abundant and typical flavour of cabbage
Potatoes
The energetic world citizen
These tubers have it all: Not only are they truly nutritious, but they also come in different versions: from soft to solid and compact, they grow in the Venosta Valley so that each recipe has the right potato for it.
Availability
beginning of August - end of October
Appearance: 
rounded-elongated tuber with brown shell
Features: 
yellow pulp
Taste: 
mild and slightly soft
Apricots
The delicate provocateurs of the palate
The delicate fruits with soft shell and hard core love the temperate and dry weather of the highlands of Venosta Valley. That is why they can develop their unique aroma especially well there, and as they have an extra dose of beta-carotene they also ensure good vision, healthy skin and a strong defence against infections.
Availability
mid July - mid August
Appearance: 
round, slightly oblong, velvety orange to orange-red skin, 4-8 cm in diameter
Features: 
soft and juicy flesh
Taste: 
sweet, very aromatic
Pinova
Juicy and crunchy, delicately sweet-acidulous.
Red Delicious
Juicy and sweet, distinctive aroma.
Golden Delicious
Juicy, sweet, aromatic, with fine fruit acid.
 
 

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