The organic production
The perfect mix makes the best apples.
Apples also grow excellently with purely natural cultivation techniques. Our farmers prove this year after year where they practice organic farming and put the protection of the environment first. In doing so, they not only take into account the EU guidelines, but also those of the Bioland or Demeter associations.
This is how it makes sense
Transparency, respect and a high standard for ourselves
We guarantee the complete traceability of our apples from the field to the shelf.
We are the largest producer of organic apples in Europe.
The micro-climate in Val Venosta is ideal for growing organic apples.
We are European Champions
Why we are organic apple leaders of an entire continent
Apples like it to be dry and not too hot. That applies not only to storing them, but also to growing them. But this is not enough to be among the best. For that, you need the ideal situation, plenty of sunshine and keen farmers, who give their all every day. Exactly as in Val Venosta – and the result is apples, which are first-class in flavour and quality!
Quality before quantity
We are the largest supplier of organic apples in Europe, and yet: Quality before quantity. Thinking, acting and living in harmony with nature and its very own rhythm are the supporting pillars of organic farming. Quantity is not the deciding factor, only the quality of the products and respect for the environment count.
Every time our farmers do something, they also think about the environment. They do a lot to protect biodiversity, for example by creating and preserving natural habitats. Among other things, their ecological measures enable pests to be controlled naturally. Although plant protection products are also indispensable in organic farming, only approved products are used and only when necessary. This means, when it concerns the health of the trees and securing the harvest.
100% Bioland or Demeter
When it comes to organic cultivation, we not only adhere to the legal regulations of EU directive 834/2007/EC, but also to the strict cultivation guidelines of the associations Bioland or Demeter. Anyone who bites into a Val Venosta organic apple can rely on its perfect quality.
Availability and diversity of varieties
First-class organic apples are available all year round from us. We not only offer a range of traditional apple varieties such as Golden Delicious, Gala or Braeburn. Our variety renewal team is very active and is constantly introducing new varieties, such as Bonita and Natyra recently. In the future too, there will be some surprises from apple paradise.
State-of-the-art working methods
A particularly "apple-friendly" valley on the one hand; state-of-the-art technology on the other: The result can only be first class! One example of our advanced methods is our new organic packaging facility. It enables us to react flexibly to customer requirements, for example thanks to a packing capacity of 28 tonnes per hour or the storage capacity of 18,000 large boxes in the high-bay warehouse.
Maximum transparency: BioGraphy
It’s important for us to offer our trade partners and clients seamless re-traceability. We do not want to hide anything but are proud of the sustainable path that our organic apples travel. That’s why we’ve initiated a unique project: BioGraphy. By entering the name on the apple label in the BioGraphy portal, consumers can find out who grew their organic apple and get to know them personally. 100% transparency, 100% quality!
Organic tastes not only good with apples. Berries, cherries, apricots and vegetables also like to grow naturally. They grow particularly well in Val Venosta because here the micro-climate is perfect. Our mountain fruit and vegetables ripen in plenty of sunlight and little rainfall: slowly but unmistakably intense. Do you know about them already? It’s worth it!