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1st class service: small number, big benefit

Marketing fruit and vegetables with VIP, more individual and flawless than anywhere else

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Partner with backbone

First-class service from the Apple Paradise

Diverse packaging solutions, guaranteed delivery, flexible support and long experience as a co-packer. All this and more makes up our service.
 
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Quality does not come by chance. A first-class apple partner not only complies with regulations, but resolutely goes one step further. So are we.
 
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Where the difference grows

Genuine taste thrives in Val Venosta

Apple specialities
No matter what variety: The altitude, 300 days of sunshine a year, an ideal micro-climate and prudent farmers transform every Val Venosta apple into a firework of flavours.
 
Diversity of varietiesPackaging
Seasonal products
In Val Venosta it’s not only apples that ripen to their best form. Vegetables, berries, apricots and cherries also thrive extremely well.
 
Seasonal productsPackaging
 

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News from the world of VIP

VIP at Fruit Logistica 2024 displays strength with its apples for the full year

At Fruit Logistica 2024, VIP confirms its position as first-class partner of apples in Europe. After the successful start of the commercial season, the Association of Fruit and Vegetable Cooperatives of Val Venosta guarantees the year-round availability of apples, which - despite last summer's abnormal weather in Europe - are characterised by high quality and long shelf life: this is possible thanks to the altitude and the Alpine-Mediterranean microclimate of the production area. VIP also emphasises support for its customers through sales promotion measures and innovative marketing campaigns.