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1st class service: small number, big benefit

Marketing fruit and vegetables with VIP, more individual and flawless than anywhere else

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Partner with backbone

First-class service from the Apple Paradise

Diverse packaging solutions, guaranteed delivery, flexible support and long experience as a co-packer. All this and more makes up our service.
 
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Quality does not come by chance. A first-class apple partner not only complies with regulations, but resolutely goes one step further. So are we.
 
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Where the difference grows

Genuine taste thrives in Val Venosta

Apple specialities
No matter what variety: The altitude, 300 days of sunshine a year, an ideal micro-climate and prudent farmers transform every Val Venosta apple into a firework of flavours.
 
Diversity of varietiesPackaging
Seasonal products
In Val Venosta it’s not only apples that ripen to their best form. Vegetables, berries, apricots and cherries also thrive extremely well.
 
Seasonal productsPackaging
 

Have you already heard?

News from the world of VIP

Ambrosia™: A brilliant start and sustained demand

Absent from the shelves since last April, the end of the previous season, Ambrosia™ apples have been back on the European market for a couple of weeks with the processing of Rivoira Group's Piedmontese apples, to which are added in these days those harvested in Val Venosta. 

A taste explosion for Val Venosta Apples

A turning point in the offering of apples: VIP presents its apples in a completely new way never seen before with own promotional measures for consumers and distribution partners.