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Hofer Martin

Organic Producer

„I care for my apple trees as if they were bonsai trees“

My story

My favorite activity is pruning trees – no matter if in my orchards in Parcines or in Velloi above Lagundo. I dedicate much time and enthusiasm to the aesthetic forming of trees. It’s almost a meditative act on an altitude between 1,000 and 1,500 meters, surrounded by the high-alpine vegetation above Merano at the heart of the mighty peaks of the Gruppo di Tessa Nature Park.

No matter if I work for my organic Golden Delicious, Red Delicious or Jonagold apples – I owe the same amount of time to each variety because they give me so much back. Not just during the harvest but all around the year.

Our soils are also suited for pears, cabbage, potatoes and chestnuts. This is why I exclusively live on agriculture. In 2015, I converted to organic. It’s no coincidence that my favorite variety is Jonagold. This sweet-acidulous variety prefers warm places that I can offer here. I like organic Gala and organic Gala likes me.

Where I live

My harvest
Red Delicious
Red seduction
The image of the Red Delicious is difficult to resist. Seeing red can be really nice. And the red flavour is even more beautiful!
September - July
dark red colour, conical shape, oblong
juicy with very white pulp
sweet, very aromatic with relatively slight acidity
The versatile gold piece
To be consumed fresh, baked, cooked, stewed and toasted, the apple of New York really is worth gold.
March - August
greenish yellow with crimson basic colour, striped and covered in faded red
juicy with loose, crispy and slightly grainy pulp
bittersweet with a balanced ratio of sugar and acid
Golden Delicious
The classic delicious
Golden Delicious is our main variety and, therefore, the queen of Val Venosta apples. That the most popular apple has a real quality, can be seen in its lovely red cheek. By the way, this is typical of fruits on a hillside.
October - September
greenish yellow to golden yellow
juicy with very fine and soft pulp
sweet with delicate acidity


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