Jonas is proud of growing organically.
Share
True friends share everything.
Wellenzohn Jonas
BIO Organic Producer – Platthof
My harvest:
Apples
Golden Delicious
Pinova
“Learning through trial and error”
Jonas with his brother, who is a farmer.
My story
Jonas, what motivated you to switch to organic farming?
Our Platthof in Kortsch is a relatively young farm – only 15 years old. I took it over from my brother, who had already converted the apple orchards to organic, mainly to promote sustainability and work in harmony with nature. We’re proud that our apples not only taste great but are also grown with respect for people and the environment. The transition wasn’t easy, but today we’re glad we made the change.
Do you grow into organic farming over time?
Yes. I'm not a trained farmer – I actually work as a real estate agent. But I’m slowly learning what organic farming requires, mostly through trial and error. I get a lot of help from my brother, who’s a full-time farmer and runs his own operation.
Has organic farming also changed something for you personally?
Absolutely. When you produce food yourself, you become much more aware of what you buy and eat. I definitely put more value now on local and organically grown products.
Our Platthof in Kortsch is a relatively young farm – only 15 years old. I took it over from my brother, who had already converted the apple orchards to organic, mainly to promote sustainability and work in harmony with nature. We’re proud that our apples not only taste great but are also grown with respect for people and the environment. The transition wasn’t easy, but today we’re glad we made the change.
Do you grow into organic farming over time?
Yes. I'm not a trained farmer – I actually work as a real estate agent. But I’m slowly learning what organic farming requires, mostly through trial and error. I get a lot of help from my brother, who’s a full-time farmer and runs his own operation.
Has organic farming also changed something for you personally?
Absolutely. When you produce food yourself, you become much more aware of what you buy and eat. I definitely put more value now on local and organically grown products.
The two brothers support each other in their work in the fields.
Switching to organic farming wasn’t an easy task.
My farm
Jonas, what motivated you to switch to organic farming?
Our Platthof in Kortsch is a relatively young farm – only 15 years old. I took it over from my brother, who had already converted the apple orchards to organic, mainly to promote sustainability and work in harmony with nature. We’re proud that our apples not only taste great but are also grown with respect for people and the environment. The transition wasn’t easy, but today we’re glad we made the change.
Do you grow into organic farming over time?
Yes. I'm not a trained farmer – I actually work as a real estate agent. But I’m slowly learning what organic farming requires, mostly through trial and error. I get a lot of help from my brother, who’s a full-time farmer and runs his own operation.
Has organic farming also changed something for you personally?
Absolutely. When you produce food yourself, you become much more aware of what you buy and eat. I definitely put more value now on local and organically grown products.
Our Platthof in Kortsch is a relatively young farm – only 15 years old. I took it over from my brother, who had already converted the apple orchards to organic, mainly to promote sustainability and work in harmony with nature. We’re proud that our apples not only taste great but are also grown with respect for people and the environment. The transition wasn’t easy, but today we’re glad we made the change.
Do you grow into organic farming over time?
Yes. I'm not a trained farmer – I actually work as a real estate agent. But I’m slowly learning what organic farming requires, mostly through trial and error. I get a lot of help from my brother, who’s a full-time farmer and runs his own operation.
Has organic farming also changed something for you personally?
Absolutely. When you produce food yourself, you become much more aware of what you buy and eat. I definitely put more value now on local and organically grown products.
Place: Schlanders
My harvest
Golden Delicious
The classic delicious
Golden Delicious is our main variety and, therefore, the queen of Val Venosta apples. That the most popular apple has a real quality, can be seen in its lovely red cheek. By the way, this is typical of fruits on a hillside.
Golden Delicious
The classic delicious
Golden Delicious is our main variety and, therefore, the queen of Val Venosta apples. That the most popular apple has a real quality, can be seen in its lovely red cheek. By the way, this is typical of fruits on a hillside.
Appearance:
greenish yellow to golden yellow
Features:
juicy with very fine and soft pulp
Taste:
sweet with delicate acidity
Pinova
The Val Venosta resistant
The Pinova with its red vermilion-red skin is a typical apple of Val Venosta. Not only is it colourful, it also has a very balanced flavour. Thanks to its long durability, it offers you unlimited fruit enjoyment until the summer season.
Pinova
The Val Venosta resistant
The Pinova with its red vermilion-red skin is a typical apple of Val Venosta. Not only is it colourful, it also has a very balanced flavour. Thanks to its long durability, it offers you unlimited fruit enjoyment until the summer season.
Appearance:
Bicolour, yellow to greenish, at least 30% of the fruit is covered with a bright vermilion colour
Features:
refreshing with very crisp, juicy and firm pulp
Taste:
Balanced proportion of sugar and acid
