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Patscheider Werner

Organic Producer

„I produce where it’s particularly fertile“

My story

My lifelong dream came true: having my own orchards at the heart of one of Val Venosta’s most beautiful natural landscapes: the so-called Malles heath. But that was not enough. As head of a fruit agency I wanted to commercialize my own Royal Gala and Pinova apples. This is the non plus ultra for a person like me who had already worked at his father’s farm in his youth.

Even though I’m a part-time farmer only, I put my heart into it and my business manager Florian involves me every day. My orchards situated in the middle of pastures and grain fields with panoramic view of King Ortler, the highest peak of the Eastern Alps, are irrigated with fresh mountain water from traditional irrigation channels. The organic production method allows me to have great respect for this unique natural treasure called Alta Val Venosta.

Nature can be nature and produce very healthy and tasty apples here. This is precisely why I grow my apples in this area. The Malles heath is considered to be the largest alluvial fan of the Alps and so the soil around the village of Malles is particularly fertile.

Where I live

My harvest
Royal Gala
The elegant precocity
The tasty gala appears every summer in its reddish yellow shell and the new apple season begins.
September - March
smooth shell, spherical shape, slightly conical, pale yellow base colour with bright red and striped cover
crispy and juicy with firm pulp
refreshing, sweet with little acidity
Red Delicious
Red seduction
The image of the Red Delicious is difficult to resist. Seeing red can be really nice. And the red flavour is even more beautiful!
September - July
dark red colour, conical shape, oblong
juicy with very white pulp
sweet, very aromatic with relatively slight acidity
Golden Delicious
The classic delicious
Golden Delicious is our main variety and, therefore, the queen of Val Venosta apples. That the most popular apple has a real quality, can be seen in its lovely red cheek. By the way, this is typical of fruits on a hillside.
October - September
greenish yellow to golden yellow
juicy with very fine and soft pulp
sweet with delicate acidity
Snow White’s apple is sweet as honey
With its red cheeks, the Ambrosia™ is really good for biting. Children especially love this particularly sweet apple, which makes this healthy snack literally a treat!
October - April
yellow base colour with flaming red secondary colour
juicy and crispy pulp
very sweet and juicy, reminiscent of honey and nectar
Scilate / envy™
The fresh surprise
For its juicy sweetness and light pear note, you can really envy the Scilate / envy™. In addition, you can share it very well with friends, because even if the apple likes to sunbathe, its pulp never gets tanned.
November - April
red background colour, slightly striped
very juicy, compact and crunchy pulp
sweet and juicy with a light pear aroma


True friends share everything.